THE ROLE OF KNOWLEDGE-ORIENTED LEADERSHIP AND CUSTOMER KNOWLEDGE MANAGEMENT IN DRIVING INNOVATION IN SMES: A CONCEPTUAL FRAMEWORK. Proceedings International Indonesia Conference on Interdisciplinary Studies, [S. l.], v. 1, p. 783–794, 2025. Disponível em: http://iicis.fisip.unila.ac.id/index.php/web/article/view/67. Acesso em: 3 oct. 2025.